Solutions designed for Motor Vehicle Dealers
Tahola have developed a Performance Management solution specifically for motor vehicle dealers called DealerMart. This is a proven application and has been linked to various dealer management systems but most commonly Kerridge.
Our experience in this sector means a quick understanding of your requirements, fast solution delivery and on-going assistance to help you see the maximum return. The typical ROI is less than 18 months and in some cases is significantly shorter.
What are the benefits?
- Understanding performance right across your business, whether you are interested in branches, new vehicles, used vehicles, parts stock, labour, VOR issues or customers. All the information is easy to access and readily available to help you make more informed decisions.
- Timely information that allows you to react quicker by being able to spot irregularities and to correct them quickly.
- Understand your business and most profitable customers by having information about customers, vehicles, staff, branches and discounts.
- Saves you time as you are not waiting on others to provide you with information.
Use DealerMart to:
- Interrogate vehicles, stock, customer and labour data; Cognos tools are provided.
- Distribute information automatically to users.
- Present a birds eye view of the business using Key Performance Indicators compared to a target.
- Drill into detailed information down to customer, invoice and vehicle level.
- Works within the commercial sector for commercial vehicle dealers and the private sector for car dealers.
More specifically, DealerMart is used to:
- Track customer performance, ie. recency, frequency, money (RFM) regarding their buying patterns with you, which types of customers you are successful at selling to, how proactive your sales teams have been at managing customers, etc.
- Manage customer churn, if appropriate.
- Compare performance against plan, last year, forecast and reforecast.
- Understand the performance of each branch and product.
- Plan, monitor and review promotions to ensure success.
- Monitor team performance against your own growth criteria.
- Comprehensive individual information for weekly performance reviews.
- Margin analysis by vehicle, team and individual.
- Management of discounts.
- Instant forecast each month based on the years performance.
- Provide daily statistical information across the business.
- Track utilisation of service team.
DealerMart can be integrated with our AccountsMart application for the analysis of the profit and loss account. We can also integrate the system with other applications such as payroll, time and attendance, SMMT data, budgeting and planning or with any other system to provide a holistic view of the business.
See the ROI download for more detailed information about where our customers have seen a return on their investment and how Watling JCB recovered their investment on day 1.
